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One of the things I look forward to every year is sharing our progress - covering product, sales, marketing, and fundraising.
This week, I'm covering marketing and next week, I'll cover sales.
I'm focusing on LinkedIn because I think it's the best place for B2B marketing. I've experimented with other platforms like Twitter, but so far no traction.
✨ In a way, 2024 was a mini breakthrough year for Oatfin content marketing wise. We made significant strides in growing our presence organically on LinkedIn. Thanks to our growing community! 🙌
Here’s our LinkedIn Rewind:
✅ 114,669 post impressions
✅ 40,590 LinkedIn members reached
✅ 1,013 page followers
✅ 136 newsletter subscribers
But we’re just getting started.
My vision for 2025 is ambitious, and I’m excited to take it to the next level. We want to reach these milestones organically before exploring paid marketing:
🎯 1M+ post impressions
🎯 100,000+ LinkedIn members reached
🎯 2,000 page followers
🎯 500 newsletter subscribers
Thank you for being part of this journey! Your engagement, feedback, and support drive us to create even more impactful content.
Here's to an even bigger and better 2025!
Cheers!
- Jay